Launching a crowdfunding campaign will probably be some of the craziest days of your life. You’ll either blow it out of the water and drown in all the attention or you’ll struggle to push towards your funding goal. Both scenarios are a wild ride. There are three essential stages in launching a successful campaign: pre-launch, actual launch and sustaining your launch. The most crucial part is by far your pre-launch stage, as it entails a lot of planning to reach your goal. If you want to seriously knock your goal out of the park, you should be aiming to become funded within your first day. Set your goal lower than your intend to raise — around $10,000 or $15,000 — but aim for a much higher mark.
The Business Survey
Key Events and Dates
- Ted Clarke
Management Consultant & Former CEO
THE BEER STORE"If Marketing and Sales results are a nagging issue, Jim's strategic approach and market driven solutions are a way to get pointed in the right direction. The devil is in the details – and his templated system simplifies getting there."
- Chris Ridabock, SIOR
DTZ National Group"When you work with Jim as I have over many years, it becomes evident very early in the process that his corporate and entrepreneurial skills are transferred to the benefit of your team. His focus on delivering high value solutions can benefit small and large companies alike."
- Jean Szkotnicki
Ontario Equine Centre
Canadian Animal Health Institute"The key ingredients for our planning process included – group facilitation, financial modelling, writing and editing. Jim's ability to lead us through the planning elements smoothly and critically resulted in a high quality Strategic Business Plan we were able to use as the center piece for our Pan-American Games Presentation."